Have special holiday hours?
Some customers may Google your business and because the holiday may fall on a day that you are normally open, if you do not change it, it will show as OPEN, which can lead to a bad experience for your customers.
Improved Search Visibility & SEO 🔎
Google is all the time making changes and updates. This can sometimes impact what you have out there and can results in missing or inacurate information.
Having an updated Google Business profile can lead to better search visibility, more engagements from potential customers, and can lead to Google showing favor to you over others businesses with less visibility
Good User Experience 👍
Google wants their users to have a good experience. If they search for something and it is not accurate or out of date, that leads to a 'bad user experience'. When this happens with your business, it can negatively impact your search ranking. And if your information is out of date, Google knows that if they show your information, it could lead to a bad experience.
If someone Googles your business and it appears that you are open, they call or comes to your location and then find out you are closed, that is no bueno. This can also lead to someone blasting you with a negative review. 👎
Leg Up On Your Competitors
For small businesses especially, many are not updating or checking their GMB regularly or updating for holiday hours. So just put it in your calendar to update around each holiday and that would be a good time to tweak as needed
PIN and Address Location 📍
Look on Google. Is your location pin in the correct location? You might be surprised to find out that sometimes, it is not. If your address has changed, you will need to go in and update and or claim the new location.
Recent Updates with GMB 💬
With GMB you also now have the ability to add social links (many are not aware of this important change. So get those social links added
Customer Friendly Description helps people find you! 🔍
Updating your business description is a good idea from time to time to include specifics that you may have left out previously. This is so when someone searches, you have a good description there so that Google knows that you are what the person is search for.
Having a one-line statement is not going to get it done. Google now allows 750 characters. So make the most of your description. If you need help, let us know.
To find out and easy way on how to change OTHER listings sites, see below.
Here is how to update your Google Business accounts for Holiday Hours:
Go to google.com -> Google your business (you must be logged into Google to make changes)
Click 'Edit Profile' under the GMB location
Choose 'Hours' ->Scroll to 'Business Hours' -> look for Holiday Hours ->Click to edit 'Holiday Hours' ->check closed or regular business hours
To add additional days that you are closed around the holiday, select 'Add a Data' below holiday hours
CLICK SAVE ->THEN CLICK CONFIRM (blue button) IF it asks
NOW your customers will see that you are open or closed specifically when they Google you on those days.
Go ahead and update it for the rest of the year!
WHILE YOUR IN THERE:
Review & update any old information, regular business hours, social sites, etc.
If you are having trouble, need help let us know, we can help you for just one-time $97.
NEED A BOOST?
Is your search visibility and SEO seem off or in the tank? Are customers able to find you when seraching for you?
Often times business information is across many different sites and it is inaccurate which leads to a bad experience and search ranking.
I have shown you how to update Google Business. BUT, updating all of the many different sites out there, especially ones you never even signed up for, can be a major hassle, headache and time sucker.
LOW COST SOLUTION:
The Directories Listing Service Integration
It cleans up your presence on over 70+ sites which helps search presence, user experience and more importantly, gets your business information accurate and up to date.
This service ensures your address, operating hours, images, logos, description and other important information are all uniform and updated.
It is a must have if you have a physical location or or you rely on Google Business for calls.
Contact us to get started.
Special Offer this month for only $79 per mo. (Regular $97) Expires this month.
If you are not on the Reverb Pipeline, let me know and we can get this service activated for you.
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Let the Reverb Reviews system help you get on the track to 5-stars
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